Would you all like to hear a story?
Once upon time, there was a girl named Tikea Williams who recieved an Easy Bake Oven for Christmas. Tikea made all manner of "baked goods" in that Easy Bake Oven; pizzas, brownies, cakes, cookies. So emboldened was she, by her amateur expertise, that she asked if she could make the cake for her Step-Father's birthday party. I mean, she been crushing it on the Easy Bake after all. Her mother was concerned (read skeptical), but Tikea was so insistent, so her mother allowed her to bake the cake.
Now dear reader, I assume you all know there aren't many things quite as disappointing as a bad birthday cake. But young Tikea hadn't yet been soured by the notion of failure. All she knew was the wild world of exploration and felt certain of her success. She came across a recipe for a tropical carrot cake in a vegetarian cookbook. The photo in the book was so beautiful to her, with it's smooth white icing and blue edible flowers. Armed with a recipe and ingredients, Tikea set to work. Meticulous she was, about measuring, mixing, preparing, and baking. She was enthralled watching these raw ingredients come together to make a heady cinnamon scented cake. At last she presented it to her mother and father, excited to put her work on display.
Though the smell was right, and the look above expectation, Tikea's mother was still concerned. She spoke to each party-goer; she let them know her 7 year old was a bulldog in her insistence to make this cake, though she'd never attempted a project of this magnitude before. "Please," her mother said, "be easy on her." To the surprise of everyone (but not Tikea -_-), the cake was a hit.
Easy Bake Ovens became Commercial Ovens. Tropical Carrot Cakes evolved into Fondant Covered Wedding Cakes. A hobby became a business. And the rest, they say, is herstory.
The Cake and Company was started with one mission: "To create baked desserts using real ingredients that look good and taste better."
No gimmicks and no games. Real Butter. Real Sugar. Real Good.